The Ultimate Guide to Couponing: How to Save Big on Every Purchase

Written: Editor | July 5, 2023

I. What is Couponing?

So, you might have heard the term “couponing” thrown around, but what exactly does it mean? Well, friends, let’s dive right into it!

Couponing is the art of using coupons to save money on your purchases. It’s like being a detective, searching for clues to find the best deals and discounts. With a little time and effort, you can become a savvy couponer and stretch your budget further than you ever thought possible.

Now, let’s take a closer look at what makes couponing so great:

  • Saving money: The most obvious advantage of couponing is the amount of money you can save. By using coupons, you can slash the cost of your groceries, household items, and more. It’s like getting a little discount fairy sitting on your shoulder, helping you save those hard-earned dollars.
  • Discovering new products: Couponing isn’t just about saving money; it’s also an opportunity to try out new products. Many coupons are for items you may not have considered buying before, but with a discount in hand, it’s the perfect time to give them a whirl. Who knows, you might stumble upon your new favorite snack or cleaning product!
  • Building a stockpile: One of the secrets of couponing is building a stockpile of items when they are on sale. Instead of buying just one bottle of shampoo at full price, you can use coupons to get multiple bottles for the same price or even less. This way, you’ll always have a stash of necessities on hand, and you’ll never run out at the worst possible moment.
  • Joining a community: Couponing is not just a solo activity. It’s a whole community of like-minded individuals who love to share tips, tricks, and their latest hauls. You can find online forums, social media groups, and even local couponing clubs where you can connect with others who are just as passionate about saving money as you are.

Now that you know what couponing is all about, it’s time to unleash your inner bargain hunter and start exploring the wonderful world of coupons. But before we get ahead of ourselves, we

Advantages of Couponing

Couponing is not just a hobby for bargain hunters, it’s a savvy way to save money on your everyday purchases. By taking advantage of coupons, you can stretch your budget and enjoy the satisfaction of scoring great deals. Here are some of the advantages of couponing:

  • Savings: The most obvious advantage of couponing is the potential for significant savings. Coupons allow you to reduce the price of items you need or want, helping you keep more money in your pocket.
  • Budget-friendly: Couponing helps you stay within your budget by providing opportunities to save on essential items. You can allocate your savings for other important expenses or even treat yourself to something special.
  • Stockpiling: With couponing, you can take advantage of sales and coupons to stock up on items you frequently use. This allows you to build a small stockpile, ensuring you never run out of essentials and reducing the need for last-minute, full-priced purchases.
  • Variety of products: Coupons are available for a wide range of products, from groceries to household items and personal care products. This variety gives you the opportunity to save on items that are part of your regular shopping list.
  • Try new products: Coupons often come with discounts for new products or brands. This is a great way to try something new without having to pay the full price. You might discover new favorites or find alternatives that are just as good as your usual choices.
  • Online convenience: Couponing has become more accessible than ever with the rise of digital coupons. Many retailers offer digital coupons that can be easily accessed and redeemed online, making it convenient for busy shoppers.
  • Stacking deals: One of the most exciting aspects of couponing is the ability to stack deals. This means using multiple coupons or combining them with store promotions to maximize your savings. By strategically combining offers, you can achieve even greater discounts.
  • Extra perks: Some coupons come with additional benefits such as free samples, exclusive access to sales, or complimentary services. These extra perks make couponing even more rewarding and enjoyable.
III. Knowing Where to Find Coupons

So, you’ve decided to embark on your couponing journey, but you’re not quite sure where to find those money-saving vouchers. Don’t worry, I’ve got you covered! Here are some great tips on where to find coupons:

  • Newspapers: One of the most traditional and reliable sources for coupons is your local newspaper. Many newspapers have a specific day of the week when they include coupon inserts, so make sure to grab a copy on that day.
  • Magazines: Keep an eye out for magazines that cater to your interests, as they often contain valuable coupons related to the topics they cover. Whether you’re a foodie, a fashion enthusiast, or a pet lover, there’s likely a magazine out there with coupons just for you.
  • Websites: The internet is a goldmine for coupons. There are numerous websites dedicated to gathering and sharing the latest deals and discounts. Some popular coupon websites include, RetailMeNot, and SmartSource. Simply visit these sites, browse the available coupons, and print or clip the ones you want.
  • Store Websites: Many stores have their own websites where they offer exclusive coupons and promotions. Make sure to check your favorite stores’ websites regularly for any deals that might catch your eye.
  • Email Newsletters: Signing up for email newsletters from your favorite brands and retailers can be an excellent way to receive exclusive coupons directly to your inbox. Just make sure to create a separate email address for couponing, as you may receive a lot of promotional emails.
  • Social Media: Follow your favorite brands and retailers on social media platforms like Facebook, Twitter, and Instagram. They often share special coupons and discounts with their followers, so keep an eye out for those money-saving posts.
  • Apps: In this digital age, there’s an app for almost everything, including couponing. Many grocery store chains have their own apps that offer digital coupons you can load onto your loyalty card. Additionally, there are apps like Ibotta and Checkout 51 that give you cashback for purchasing specific items.
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    Grocery Store Coupons

    If you’re looking to save money on your grocery bill, using coupons at the grocery store is a great way to do it! Grocery store coupons are a valuable resource that can help you stretch your budget and get more bang for your buck. Here are some tips and tricks for finding and using grocery store coupons effectively:

    1. Local Newspapers

    One of the easiest ways to find grocery store coupons is by checking your local newspaper. Many newspapers have a weekly coupon insert that is filled with money-saving offers from various brands and grocery stores. Be sure to check the inserts carefully and clip out the coupons that you can use on your next shopping trip.

    2. Online Coupon Websites

    In this digital age, online coupon websites have become a popular resource for finding grocery store coupons. Websites like and offer a wide range of printable coupons that you can use at your local grocery store. Simply browse through the available coupons, select the ones you want, and print them out before heading to the store.

    3. Store Loyalty Programs

    Many grocery stores have their own loyalty programs that offer exclusive discounts and coupons to members. These programs are usually free to join and can provide significant savings on your grocery bill. Check with your local grocery store to see if they have a loyalty program and sign up to start enjoying the benefits.

    4. Manufacturer Websites

    Another great source for grocery store coupons is the websites of the manufacturers themselves. Many brands offer printable coupons on their websites that can be used at any grocery store that carries their products. Simply visit the brand’s website, look for the “Promotions” or “Coupons” section, and print out the coupons that catch your eye.

    5. Mobile Apps

    In addition to online coupon websites, there are also a variety of mobile apps that offer grocery store coupons. Apps like Ibotta and Checkout 51 allow you to browse through available offers, select the ones you want, and redeem them by simply scanning your receipt after your shopping trip. These apps make saving money with coupons even more convenient and accessible.

    6. In-Store Coupon Dispensers

    Don’t forget to keep an eye out for in-store coupon dispensers during your grocery shopping trips. Many grocery stores have these dispensers located throughout the

    Understanding Coupon Abbreviations and Terminology

    When you first start couponing, you might feel a bit overwhelmed by all the abbreviations and terminology used in the couponing world. But don’t worry, it’s not as complicated as it seems! Here are some common coupon abbreviations and terms that you should know:


    RR stands for “Register Reward.” It’s a coupon that prints out at the register after you make a qualifying purchase at certain stores. You can use this coupon towards your next purchase, just like cash!


    BOGO stands for “Buy One, Get One.” This means that if there’s a BOGO coupon available, you can buy one item and get another one for free!


    MM stands for “Money Maker.” It’s when you can actually make money by using coupons. For example, if you have a coupon for $1 off a product that’s on sale for $1, you’ll get the product for free and make $1!


    Stacking refers to using multiple coupons on one item. Some stores allow you to stack a manufacturer’s coupon with a store coupon, which can result in big savings!


    ECB stands for “ExtraCare Bucks.” It’s a rewards program offered by CVS Pharmacy. With ECB, you earn money that can be used towards future purchases.


    A peelie is a coupon that’s attached to a product and can be peeled off. Make sure to only use peelie coupons on the products they’re attached to!


    A Catalina is a coupon that prints out at the register after you make a qualifying purchase. It can be used towards your next shopping trip at the same store.


    OOP stands for “Out of Pocket.” It refers to the amount of money you’ll need to pay after applying all your coupons and discounts.


    Overage occurs when the value of your coupon exceeds the price of the item you’re purchasing. Some stores allow you to

    VI. Planning Ahead to Make the Most of Couponing

    So, you’ve decided to give couponing a try. That’s awesome! Now, let’s talk about how you can plan ahead to make the most of your couponing experience. By being organized and strategic, you can maximize your savings and avoid any last-minute stress. Here are some tips to help you get started:

    • Create a couponing binder: Get yourself a sturdy binder with dividers and clear plastic sleeves. This will be your couponing hub where you can keep all your coupons organized and easily accessible.
    • Set a budget: Before you head out to the store, determine how much you want to spend on your shopping trip. This will help you stay focused and prevent impulse purchases.
    • Check store policies: Different stores have different coupon policies. Some may double the value of your coupons, while others may place limits on the number of coupons you can use in a single transaction. Familiarize yourself with the policies of the stores you frequent to make the most of your coupons.
    • Keep track of expiration dates: Coupons have expiration dates, and it’s important to use them before they expire. To stay on top of this, organize your coupons by expiration date, with the ones expiring soonest at the front of your binder.
    • Plan your meals around your coupons: Take a look at the coupons you have and plan your meals accordingly. If you have a coupon for pasta sauce, for example, plan a pasta night for dinner. This way, you can make the most of your coupons and save on your grocery bill.
    • Stack your coupons: Many stores allow you to combine manufacturer coupons with store coupons for extra savings. Look for opportunities to stack your coupons and maximize your discounts. Just make sure to read the fine print and follow the rules.
    • Shop during sales: Keep an eye on weekly sales and promotions at your favorite stores. By timing your shopping trips with these sales, you can score even bigger savings. Don’t forget to bring your coupons along!
    • Join store loyalty programs

      Frequently Asked Questions:

      1. How do I start couponing?

      To start couponing, follow these steps:

      1. Collect coupons from various sources such as newspapers, magazines, online websites, and store flyers.
      2. Organize your coupons using a coupon binder or file folders.
      3. Create a shopping list and match it with the available coupons.
      4. Keep track of coupon expiration dates and use them before they expire.
      5. Combine coupons with store sales and promotions for maximum savings.
      6. Stay informed about store policies and restrictions regarding coupon usage.
      7. Start small and gradually increase your couponing skills.

      2. Can I use multiple coupons on a single item?

      It depends on the store’s policy and the coupons you have. Some stores allow stacking coupons, which means you can use multiple coupons on a single item to maximize savings. However, many stores have restrictions on coupon stacking, so it’s essential to check their policy or contact customer service to know the specific rules.

      3. How can I stay organized while couponing?

      To stay organized while couponing, you can:

      1. Use a coupon binder or a filing system to categorize and store your coupons.
      2. Create a shopping list and highlight the items on which you have coupons.
      3. Set up a coupon expiration tracker to avoid using expired coupons.
      4. Regularly purge expired or unnecessary coupons to keep your collection manageable.
      5. Stay informed about upcoming sales and promotions at your favorite stores.
      6. Consider using mobile apps or digital tools to keep track of coupons and deals.
      7. Develop a system that works best for you and ensures easy access to your coupons while shopping.